Union Minister for Commerce and Industry, Piyush Goyal, address the World Spice Congress 2023 with a vision to elevate India’s spice industry to new heights. He emphasized the need for teamwork within the spice, expansion into new markets, and the development of value-added spice products. Goyal’s goal is to boost spice exports to $10 billion by 2030, nearly tripling the current figure of $4 billion.
Value Addition for Spice Exports
Minister Goyal the importance of moving beyond raw spice exports and investing in value-added products. He cited the remarkable surge in demand for turmeric during the COVID-19 pandemic owing to its medicinal . Turmeric alone, with a focus on value addition, has the potential to achieve $2 billion in exports.
Creating a ‘Bharat’ Brand
Goyal proposed the creation of a ‘Bharat’ brand or certification to signify high-quality and premium spice products from India. He urged the industry to avoid exporting sub-standard products that could tarnish the country’s image. The minister encouraged innovation, productivity, sustainability, and exclusivity, positioning Indian spices as premium products in global markets.
Leveraging the Indian Diaspora
Highlighting the vast Indian diaspora of over 35 million people living overseas, Goyal emphasized their potential to promote and expand spice in other communities. He suggested that the Indian diaspora could become brand ambassadors for the spice industry, aiding in its international growth.
Spice Congress 2024
Minister Goyal the Spices Board for the Spice Congress after a hiatus and requested the organization to host a world-class exposition, symposium, and conference for the spice industry in Delhi in 2024. The goal is to invite all industry players, international competitors, and buyers to promote India’s spices on a global stage.
Conclusion
Union Minister Piyush Goyal’s ambitious vision for India’s spice industry is poised to it into a global. With a focus on value addition, quality, and market expansion, the industry aims to triple its exports to $10 billion by 2030. Goyal’s call to action with the rich cultural heritage of Indian spices, and the industry is geared up to capture the world market with innovation and premium offerings.